Knowing the best time to tweet when you schedule your tweets is important to get the clicks, retweets and engagement that you're looking for.
But a lot of research out there around the best time to tweet is outdated. Still tweeting at 11am in the morning and at around lunch time, to try and hit people when they're checking Twitter on their breaks? You may need to think again.
There's been some new research released by Buffer into Twitter best practice around length and frequency and timing. Buffer's data team analysed over 4.8 million tweets across 10,000 profiles, pulling the stats on how clicks and engagement and timing occur throughout the day and in different time zones.
There's loads of fantastic charts and stats over on the Buffer blog, but here's a summary of what they found: